Masstranslate

Built for scale

The multinational challenge

Masstranslate was developed in partnership with multinational retailers operating thousands of stores across 70+ countries. These clients needed every product to work across all markets simultaneously—not in days, but in hours.

The core challenge wasn't translation quality alone. It was the intersection of volume, velocity, and consistency. Product titles need to be compelling in dozens of languages. SEO metadata must perform differently in each regional search engine. Descriptions need to resonate with customers everywhere.

Why existing tools fall short

Manual translation teams can't keep pace with modern product velocity. Basic machine translation produces technically accurate but commercially ineffective content.

Brand terminology drifts across markets. SEO performance varies wildly. Time to market stretches from hours to days.

The real cost isn't translator fees. It's delayed launches, inconsistent brand voice, and missed visibility during critical selling windows.

What Masstranslate delivers

Proven at scale

• 100,000+ product translations processed across all active markets
• Time to market reduced from days to hours
• Consistent brand terminology via auto-detected glossary and custom rules
• SEO-ready content with proper URL slugs and hreflang for each market

Effortless onboarding

Instant integration

This is where AI changes everything. Masstranslate is designed for instant integration—not weeks of setup and custom development.

Works with every platform

Full compatibility with Shopify, WooCommerce, Wix, Webflow, Magento, and custom e-commerce builds. Edge and headless architectures supported out of the box.

Our edge proxy mechanisms were purposely built to support the latest generation of frontend technology—React, Next.js, Nuxt, headless CMS setups, and composable commerce stacks.

Go live in hours, not weeks

Connect your store, configure your languages, and start translating. The AI handles the complexity so merchants can focus on selling.

We believe this is the future of e-commerce tooling: intelligence that makes powerful capabilities accessible to everyone, from small merchants to global enterprises.

Technical approach

How it works

• AI translation pipeline with separate generation and editing stages
• Auto-detection of brand terms and technical vocabulary for glossary management
• Custom translation rules for market-specific terminology and formatting
• Universal e-commerce compatibility: REST APIs, webhooks, and native integrations
• Flat-rate pricing for cost predictability at scale